Managing the Media in a Crisis 

1-2 people, 4 hours

3-4 people, 6 hours

This workshop covers the principles of dealing with media organisations that are homing in on a crisis. After first defining what a crisis is, participants are taken through the various stages of a crisis and their responsibilities, before doing interviews based on a realistic crisis scenario for their organisation. A professional journalist (confidentiality assured) accompanies the trainer.

The workshop covers:

• Defining a crisis and how it differs to a problem or an issue
• Understanding how the media’s normal behaviour changes in a crisis
• Dissecting the different stages of a crisis
• Understanding the roles and expectations placed on spokespeople
• Preparing and delivering statements
• Dealing with hostile interviews, press conferences and doorstops
• Avoiding groupthink
• The different communication options open to organisations in a crisis

Each participant receives a USB of their practice interviews and a Managing the Media in a Crisis workbook to keep.

For more information, email [email protected]